FTD is bringing its 111 years of expertise in floral gifting and delivery to the forefront with a full creative rebrand. Launched on September 30th, the new branding will not completely do away with the old. Rather, it will provide a refreshed look that remains true to the company's rich legacy.

Among 146 entries from 24 participating growers, Danziger was awarded the coveted honors of both Best in Show and Best in Class for 'Amor™ Candy' at the Society of American Florists 136th Annual Convention. Read on for the complete list of winners from this year's Outstanding Varieties Competition.

New York’s most fashionable street is in full bloom—and just in time for spring. Organized by the Fifth Avenue Association with Sachi Rose design studio, “Fifth Avenue Blooms” is a walkable floral experience consisting of over 7,000 blooms, all placed between 47th and 59th streets on Fifth Avenue.